Don’t Make Me Think

Don’t Make Me Think – A Common Sense Approach to Web Usability
Steve Krug

Don't Make Me Think

As a computer scientist and having a business in web development, I need to know more about usability, mainly in websites context. I have to confess, usability is really cool and I have liked a lot. I have just started a MBA in Digital Marketing at FGV – Fundação Getúlio Vargas, one of the most reputable learning institutions here in Brazil, just because usability and social media. I couldn’t find out a graduation in this specific areas. So, talking about this, one of the first names you will learn about is Steve Krug.

Steve is a usability consultant that become known after his book, Don’t Make Me Think, released in the year 2000. After the success of his first book, he decided update the book and released the second edition, in 2005, that was the book I read.

Steve wrote in a way that I was fascinated. It seems like he didn’t worry so much about formatting, or to be the best writer, he only worried about to pass the information, what is what really matter. His book is completely different than all the others that I read before, about everything, because it seems he don’t follow rules to write, or, at least, it seems he didn’t worried about rules.

It is a light book you can read in a plane trip, during 1 or 2 hours, what was his intention. He said in the book that he wanted a good book, possible to read fast, that was possible to pass the information with no big explanations and examples. All in this book is light, short and objective. He could do it!

Although it had been my first book about usability, I feel less anxious and more secure about web development. Steve could explain in a so objective way that everybody could understand, since my mother to the programmer in my business, beyond yet I was really enjoying reading the book. A lot of funny examples, funny sayings and mainly funny solutions. I couldn’t imagine so simple solutions!

Still about the book, what is more curious is about time. You could be thinking, what a book released in 2005 can contribute in usability now a days? That’s the thing! All the examples and suggestions can be applied even today, even in totally different websites, even with all the new tools involving web development.

I am really excited to read more about usability after Steve Krug.